Piracy is a crime implying the intentional use of someone else’s intellectual property for enrichment.

Piracy is a crime implying the intentional use of someone else’s intellectual property for enrichment. Each author holds rights to his or her creation. Content generation takes considerable resources—financial and human alike. Labour, equipment, and office rental costs are rather high. The problem of piracy makes is almost impossible to recoup the costs. As a result, creative industry investors are unwilling to risk their money and don’t fund Ukrainian projects.

A pirate steals a copyright holder’s content and causes problems for the industry because he or she creates a lot of advertising space. This leads to a fictitious supply for ad placement. Supply outbalances demand and advertising gets cheaper, the market falling into decay. For the market to develop properly, it should be the other way around.